DISPATCH & OUTREACH
10. How to broadcast press release (Subject Lines & 1-Click Dispatch)
Structure newsroom subject headers and dispatch releases to target journalists in private 1-on-1 delivery streams.
1-on-1 Private Dispatch Confirmation
Email Subject:
[PRESS RELEASE] Global Supply Chain Enterprise Deploys IDR 50 Billion Hub in Karawang
Dispatch Newsroom Release
Interface Demonstration: 1-Click Private Newsroom Dispatch Confirmation Modal
Implementation Steps:
1
Click 'Send to Journalists' on the Draft Studio toolbar.
2
Review the email subject line. Ensure it begins with clear tags like [PRESS RELEASE] followed by a factual story summary.
3
Review target desk selections and verify available dispatch credits.
4
Click 'Dispatch Newsroom Release'.
5
The system sends individual direct emails to each journalist inbox without revealing other recipients.
Editorial Tip: The optimal distribution window is Tuesday through Thursday between 09:00 and 11:00 AM before editorial morning assignment meetings.